FOR IMMEDIATE RELEASE — August, 2007

Recently featured in the New York Times, House Beautiful,
Epicurious.com and Food and Wine:

CUISINART'S FIRST EVER STAND MIXER

Toronto, ON — Cuisinart introduces a Stand Mixer that offers superior features to any other brand on the market. Cuisinart»s Stand Mixer, which takes up the same amount of counter space as that of its competitors, is a much more powerful machine (1,000 watt motor) and a large seven-quart bowl. (There is also an 800-watt model with a 5.5-quart bowl.) Available in traditional white and grey metallic, each Stand Mixer comes with more power, capacity, accessories and style to make it another Cuisinart classic.

Aside from power and size, the Stand Mixer has an amazing digital precision timer. This allows users to simply set the speed and then press an on-off button to begin creating exceptional recipes. This is especially useful for bakers who want the perfect dough as it eliminates the possibility of over-kneading.

There are also three power outlets (high, medium and low) on the Stand Mixer to allow for maximum versatility with FIVE optional attachments. This allows users to save on counter space as the Stand Mixer is a complete kitchen centre. Just add an attachment and use it for breakfast, lunch, dinner and most importantly, dessert.

Attachments include: A three-cup (750ml) Food Processor attachment ($59.99) with precision stainless steel blades and reversible disc that processes ingredients in seconds; a Blender attachment ($49.99) with a large 40 oz blending jar and the Meat Grinder attachment ($129.99) which grinds fresh ingredients to make homemade burgers, chilli or sausage (includes three grinding plates - medium, fine, coarse - and two sausage nozzles). You can also add the Pasta Maker attachment ($79.99), which has six plates and allows users to make spaghetti, fettuccine, macaroni, large macaroni or lasagne noodles in minutes or add Fresh juice to any meal for a great source of daily vitamins with the Citrus Juicer attachment ($39.99) which holds 16 oz (500ml) of fresh, delicious juice with no additives.

Available Fall 2007, the Cuisinart Stand Mixer is $599.99 for the seven-quart models, $449.99 for the 5.5-quart models, at all national retailers and kitchen stores across Canada. The stand mixer also comes with an unprecedented 5-year motor warranty and 3 year unit warranty, as well as a full cookbook with recipes ranging from savoury to sweet.

About Cuisinart Canada
A leader in culinary appliances, professional quality cookware, and kitchen accessories, Cuisinart is best known for introducing the food processor to Canada in 1975. In an effort to help customers Savour the Good Life, the company manufactures a full range of products including cookware, cutlery, blenders, hand mixers, coffeemakers, grills, rice cookers, toaster ovens as well as food processors electric kettles and scales. For more information on Cuisinart products visit www.cuisinart.ca.