FOR IMMEDIATE RELEASE — January 2005

CUISINART LAUNCHES A NEW LINE OF HANDMIXERS!

Toronto, ON — Cuisinart has redesigned the present line of handmixers and will be launching three new mixers in March 2005. These new mixers feature the same 220 watt design but have an updated look to appeal to today’s consumer.

The new line consists of three different designs, a basic 5-speed mixer, a 5-speed mixer with brushed stainless steel and extra attachments and a 7-speed electronic mixer. No matter what the consumer’s need, Cuisinart has a handmixer!

The 5-speed handmixers feature an easy to use slide control, beater eject button, rotating cord for both right and left handed bakers, and an automatic feedback feature to ensure enough power is being used for the task at hand. These mixers come with no-post beaters so that batter does not get stuck during the mixing process.

The 5-speed stainless steel mixer has a brushed stainless wrap around the body and comes with 2 stainless dough hooks and a chef’s whisk attachment.

The 7-speed electronic hand mixer features an LCD display to show which speed the mixer is mixing at and easy to use touchpad controls. It also features no-post beaters, a chef’s whisk and three smooth start speeds to avoid splattering.

The 220 watt motor ensures that the mixers can easy perform the tasks at hand, whether it be beating egg whites, mixing thick cookie dough or just preparing a cake batter. The instruction book comes with numerous recipes and Cuisinart backs this product up with a 3-year limited warranty.

Availability: March 2005

About Cuisinart Canada
A leader in culinary appliances, professional quality cookware, and kitchen accessories, Cuisinart is best known for introducing the food processor to Canada in 1975. In an effort to help customers Savour the Good Life, the company manufactures a full range of products including cookware, cutlery, blenders, hand mixers, coffeemakers, grills, rice cookers, toaster ovens as well as food processors electric kettles and scales. For more information on Cuisinart products visit www.cuisinart.ca.